New Releases from More Cowbell Books

Whether you’re a creative freelancer or a client, these Dr. Freelance® guides can help improve your business relationships and results.

The Science, Art and Voodoo of Freelance Pricing and Getting Paid

Are you struggling to price your freelance services profitably? Do you feel as if prospective clients always have the upper hand during the sales and negotiations process? Or are you busier than ever but not making as much money as you believe your skills and experience warrant?

You’ve probably thought, “There’s got to be a better way to do this”—and you’re absolutely correct. The Science, Art and Voodoo of Freelance Pricing and Getting Paid teaches you:

6 key facts and 10 essential fudge factors to consider before you ever send out an estimate

8 formats in which to present your bid, including the #1 most persuasive strategy to get clients to buy without haggling on price

Why you should never discount your price as a first step in negotiating, and what you should do instead

How to increase your income with rush jobs, becoming a hero without driving yourself nuts

Sure-fire tips to get slow-pay and no-pay clients in line

8 reasons to increase your prices—and 4 ways to do it without client pushback

How your “pay-to-hassle” ratio can red-flag a client you need to dump

The professional approach to creating invoices that can get you paid sooner

The one hidden resource that you must create—not only to keep bad clients in line, but to avoid them in the first place

You’ll also find many more practical, easy-to-implement insights that can help you secure freelance jobs at a higher rate than you’ve ever thought possible.

Help! My Freelancers Are Driving Me Crazy!

You want a freelancer who’s talented, reliable, flexible and affordable—someone who understands your business needs, has expertise in your industry and hits every deadline. Too much to ask? Not at all.

Help! My Freelancers Are Driving Me Crazy reveals the keys to driving loyalty and results from your creative workforce, including:

What freelancers want, and how you can use that knowledge to create a positive client-freelancer relationship

Where to find freelance talent, and the critical questions you must be ready to ask and answer during the negotiation and deal-making process

How psychology and motivational techniques can incentivize a freelancer to perform at a higher level

Which troubleshooting strategies are best to use if you encounter a difficult freelancer

The creative process is lot less stressful and more productive when you’re working with a freelancer who’s as committed to your business success as you are. So don’t go crazy. Take action.


FREE E-BOOK

The Smooth-Sailing Freelancer

How To Find, Sell, and Retain More Freelance Business

In the newest Dr. Freelance Guide, Jake Poinier lays out the basic principles he used to build his own business and increase the number and diversity of his clients, including:

Strategies to get more of the “good” kind of business

7 sales tips to boost your power of persuasion—and close more deals

How to get more referrals

A pep talk on thinking bigger about your business

Download Your Free Copy Here!

About More Cowbell Books

Jake_PoinierMore Cowbell Books is an independent publishing venture founded by Jake Poinier, a.k.a. Dr. Freelance. Why “More Cowbell”? You may recognize the catchphrase from the famed Saturday Night Live skit, with Christopher Walken and Will Farrell spoofing “behind the scenes” band documentaries—but if not, take a few minutes to watch it here. More Cowbell has worked its way into popular culture as shorthand for delivering that extra touch that puts something over the top, which is precisely the goal of these books.

Jake made the freelancing leap in 1999 and is the founder and owner of Phoenix-based Boomvang Creative Group. His client list includes Apollo Group, AT&T, Starwood Hotels/Troon Golf, National Speakers Association and Johnson Controls, as well as a diverse array of small businesses, graphic design agencies, web firms and ghostwriting clients. Over the course of time, he’s written everything from brochures, whitepapers and websites to radio ads, video scripts and speeches for Fortune 500 CEOs. He loves it all. (Well, most of it, anyway.)

Contact Us

More Cowbell Books, LLC
Biltmore Office Plaza
2942 N. 24th St., Ste 114-404
Phoenix, AZ 85016

Phone: 602.616.2748

jake@MoreCowbellBooks.com

Freelance Rate Calculators

Your Hourly Rate: Bottom-up Calculation

The first method to develop a pricing scheme for your services is to consider what you need to live on as well as what you want to save from your profits. This is the bottom-up calculation. You can use it whether you’re full time or part time; the goal is to figure out your hourly rate, regardless of how many hours that might be. There are two components: the actual annual expenses that you need to cover, and your anticipated work schedule.


Annual Expenses

In this step, you’ll provide a summary of what your total expenses will be for one full year.

General — Living/Household

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Fun Stuff

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Anticipated Work Schedule

In this step, you’ll indicate how many days you anticipate working during the year, as well as how many hours per day.






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Your Hourly Rate: Top-down Calculation

For this calculation, ask yourself, “What do I want to earn this year?” If you’re new to freelancing, the key here is to shoot high, since you’re responsible for health insurance, life insurance, time off, both sides of your Social Security payments and other items that your previous employer was covering for you. According to the most recent Bureau of Labor Statistics data, the average employee benefits package is worth about 30% of the total compensation package—in other words, a $60,000-a-year job would warrant a $78,000 income goal for this calculation.

So, in an ideal world, what would make you happy and profitable—and not just feeling as if you’re living check to check?








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